Somebody tried to install this. I tried and the result is: Windows edition detected is not a VL edition. Microsoft Office 2013 Volume License Pack requires a Windows VL Edition. So, the program is not working on a system with a retail key.
System requirements: Supported operating systems: Windows 7, Windows 8, Windows Server 2008 R2, Windows Server 2012 KMS Host: Windows Server 2008 R2, Windows 7 (volume editions), Windows Server 2012, or Windows 8. Active Directory-Based Activation Set-up and Configuration: Windows Server 2012, Windows 8 or newer. Domain controller: Active Directory Domain Services with the Windows Server 2012 schema installed.