OEM logo in the OOBE?

Can someone please explain to me how to get the OEM logo to appear during the OOBE? I have the logo in $OEM$/$$/System32.

I also have OOBE.xml under $OEM$/$$/System32/oobe/info, which reads

Code:

<useroobe>
    <oemLogo xmlns='url'>c:\windows\system32\oobe\OEMlogo.png</oemLogo>
    <oemStrip xmlns='url'>
      <offerSource>Offers from Lenovo</offerSource>
    </oemStrip>
  </useroobe>

Finally, I have autounattend.xml in the root which has:

Code:

<component name="Microsoft-Windows-Shell-Setup" processorArchitecture="x86" publicKeyToken="31bf3856ad364e35" language="neutral" versionScope="nonSxS" xmlns:wcm="url" xmlns:xsi="url">
            <OEMInformation>
                <HelpCustomized>false</HelpCustomized>
                <Logo>C:\windows\system32\oobe\OEMlogo.png</Logo>
                <Manufacturer>Lenovo</Manufacturer>
                <SupportURL></SupportURL>
            </OEMInformation>
        </component>

Thanks for your help!